On March 3, 2022, we presented a new concept for the development of tourism in Prešov at the PLAZA BEACH Resort. Strawberry City is meant to bring life and a new-old flavor to our city. A royal flavor that everyone knows. It’s time to put our city on the world map, to boast something unique and original that we can all be proud of and that sets us apart from all others. We have an exclusive advantage – the queen of fruits, the strawberry. The strawberry is a symbol that has been associated with the city of Prešov since the 12th century. So, which city can be more strawberry-themed than ours?
Let’s seize this opportunity. The goal of Strawberry City is to unite because only by doing so can we achieve results that will satisfy everyone. We believe that together we can create a fresh, modern, and unique city.